Shrimps are tiny, intriguing creatures living on the bottom of the oceans and play a vital role in maintaining the ecological balance of the sea.

The Design Shrimp is a one graphic designer run creature living in the depths of the internet, playing a disruptive role in maintaining the ecological balance of the fashion industry by sharing insights into the latest exhibitions, interviews with the people in the jobs that the industries future talent are aiming to be in, shop reports, tutorials for the latest and the trusted top selling techniques through all her designs on the blog.

So why I am I called the design Shrimp? Well, I’m a Graphic & Print Designer with over 10 years experience, and my dad nicknamed me Shrimp!

Drawing and designing have always been a part of my life. From an early age we found out I was dyslexic and I would draw the words I couldn’t spell. It’s got better now but if you see some silly typos that will be why!

I graduated in 2007 and since then, I have worked for 10 years as a textile & graphic designer and currently working for one of the U.K biggest retailers in London. I’m not one to big myself up but multiple times through my career, I have designed top-selling collections.

With all these years of experience across different brands, tackling different challenges and briefs, I wanted to create a space to share this, with a plan to make a difference & help the next generation for anyone interested in Fashion & art. I want to share my skills, which I’ve had to learn off my own back to help others.

Not everyone has the access to university or thinks it’s maybe the best route to take to get into the industry. With debts getting bigger and people turning to apprenticeships, could there be a new way to learn and arm yourself with the information and knowledge needed? Hopefully, my video & pdf download on Photoshop & Illustrator from key basics to and more advanced techniques will help you grow into a confident more skilled designer. With sustainability being so important now and the textile industry does play a big part in this, I think it’s so important to really think about the way you design and be more ethical. I try to explain how we as textiles designers can do our part by reducing the number of colors on a pattern, making our repeat tiles more multi-directional which creates less fabric wast, and really think how can we design but in a cleaner and more sustainable frame of mind.

I’ll show you how to get your pattern/graphic ready for factory use, through my Artwork spec demonstrations which is vital to know in the industry and my PDF download of print technique which you need to understand as a textile/graphic designer.

There’s also lots of information on apprenticeship links with fantastic companies, working with big names on the high street and high-end companies. My list of the good agency to apply for work, and I’ve put together some of my favorite print house studios, how to prepare your portfolio to industry experts, the collection process so you understand what happens in the actual work environment, and how you will work with different departments to create a collection. I will also be getting out and about, looking at what’s trending in print and pattern from interior to fashion, and I’ll be covering the latest exhibitions in London for those who may not have the opportunity to see.

There’s so much free help and advise here to help you all, so take advantage of this and I really hope it helps. If you like to contact me, write to

Below you will see some of the exciting stuff I have planned for the Design Shrimp.

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